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.....................................................................................................Awards
Sun City is the venue for Indian filmi glitterati
 The
forthcoming Kelvinator IIFA (International Indian Film Academy)
Awards for the year 2001, will be held at one of the
worlds most celebrated and picturesque venues Sun City, South
Africa on Saturday, June 16,2001. Kelvinator IIFA Awards
is an International forum, which promotes Indian cinema and the
coming together of the Industry at a global level.
The Kelvinator IIFA Awards has partnered with Sony Entertainment
Television to broadcast the Kelvinator IIFA Awards live across
India, the Middle East and all other Asian countries. Kunal Dasgupta,
CEO, Sony Entertainment Television, said, “This will be a
prime offering to our viewers all the way from Sun City, and I believe
that performances from superstars like Hrithik Roshan, Karisma Kapoor
and Urmila Matondkar, along with all other major entertainment lined
up will be a major attraction.”
 Nominations
for the popular categories were also announced today including Actor
in a leading role, Actress in a leading Role and Actor in supporting
role among others. Mohabateein, Kaho Na Pyar Hai and
Mission Kashmir received the maximum number of nominations.
The first IIFA Awards were held in June 16, 2000 at the Millennium
Dome, London. This year Sun City will have the opportunity to witness
a glittering star-studded ceremony, where the best in the Indian
Cinema will be awarded. The performers at this year’s Kelvinator
IIFA Awards include superstars from the Indian film industry like
Hritik Roshan, Karisma Kapoor, Urmila Matondkar and prince
of pop fusion Taz (Stereo Nation) amongst others. Current
Miss World Priyanka Chopra and Kabir Bedi will host
the awards.
IIFA Awards Advisory Board Members comprises luminaries
from the Indian film industry like Amitabh Bachchan, Jaya Bachchan,
Yash Johar, David Dhawan, J.P. Dutta, Jeetendra Kapoor, Pahlaj Nihalani
and Ramesh Sippy. Speaking at the nomination announcing
ceremony in Mumbai, Ramesh Sippy, renowned Film Director & Producer,
said, “It’s a pleasure to see a credible platform like IIFA
promoting Indian Cinema Internationally, It’s our industry’s chance
to showcase to an international audience the best of the biggest
film industry in the world.”
 The
Kelvinator IIFA Awards have been conceptualized, produced and promoted
by Wizcraft International. Viraf Sarkari, Director, Wizcraft
International, said, “Our aim is to showcase Indian Cinema
Internationally and to provide a platform to present the best in
the Indian Film Industry to a global audience.”
The Kelvinator IIFA Awards is an opportunity for the Indian film
industry to create awareness about one of the largest film industries
in the world especially in terms of the number of films produced
every year and reach out to the global Asian community and International
mainstream audiences. The Indian Film Industry grosses an annual
turnover of 200 million dollars internationally, sells 600 billion
tickets worldwide and produces 800 movies a year. Kelvinator IIFA
Awards as a platform an ideal way to showcase Indian cinema beyond
its shores.
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