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Mumbaikars
travel abroad . . . and Travel Agents go all the way to the bank
Time For A Holiday Abroad
The
year 1997 was declared as Tour and Travel year for India, and Indians
have increasingly found it hard to resist the charm of visiting
exotic lands and faraway places. Indians have taken to the skies
and the seas and visit not just the usual destinations like Mauritius
or the UK, but also far east countries such as Malaysia, Indonesia,
Australia, and even distant Iceland and Brazil. To meet the growing
demand, tour and travel operators have come up with attractively
packaged tours to every possible corner of the globe.
It
is no longer the upmarket rich section of society who are taking
to international holidays in a big way. With multinationals flooding
the market, executives as well as the middle class are lured into
some of the most luxurious holiday trips. And of all the various
metros the holiday fever seems to have hit Mumbai in a big way.
A fat pay cheque from work and a "party today and think of troubles
tomorrow" attitude is responsible for this trend. " The boom
has hit the average Mumbaikar in a big way, " says Bhavesh,
an operations executive of SOTC Travels. "The prospect
of visiting exotic locales is a very alluring prospect. "
Increased
tourist interest has translated into tough competition in the market
with tour operators offering everything one can possibly think of
and more. From benefits such as free club membership to free holiday
packages for the future, tour operators are all out to please the
world traveller. However, packages have been designed keeping in
mind people from all sections. "A major craze among Mumbaikers
are the cruise packages," says Arvind Tandon of Faraway Travels,
Andheri. Even for the considerably wealthy citizen of Mumbai, the
five star accommodation and entertainment options are too hard to
resist.
With
the rest of the country gradually awakening to the idea of pleasure
vacations, Mumbai accounts for a considerable section of visitors
to these enchanting places. Being fun loving people willing to celebrate
the pleasures of life, the people of Mumbai enjoy the experience
of visiting these faraway places, be it the Caribbean or any other
exotic locale- a unique experience, that has to be perfectly planned.
By :
Sharmistha Chatterjee
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